What’s Should Your Priorities Be In Your Business?
by Steven Downward in An Entrepreneurs StoriesBeing the head, the CEO, of a business, you end up having a lot of different things come across your desk. I don’t know if you have noticed this or not but I know that I sure have. All these different things from marketing to systems to finance to sales and everything in between.
But what I felt the urge to talk about today is not any one of these things in specific, but rather where you need to be fitting into all of these.
You see, there’s one major thing that every CEO needs to be doing. We need to determine what we like to do and what we’re good at and then get other people, outsource, the rest.
What do I mean when I say what we like to and what we’re good at? It’s really not all that hard when you think about it. Take some time and ask yourself these 2 questions.
“What is it that I can do that I will accept no one else doing but me?”
“What are the things that I can do to bring in the most revenue for the business?”
You see, the first question is getting you to priorities what you need to do that no one else can. Now this will vary for every business and every person. Some people are fine with hiring a CFO to make sure their finances are being taken care of properly where other would feel that they need to do this themselves.
But really put some though on it because these tasks that you will not let anyone else do needs to be one of your priorities and things that you need to become very good at.
The second question there really focuses on your skills, what are you good at. If you’re really good at and like being on camera but you suck at building a site, you might want to get a system or a person to help you with the site and you focus on being on the camera for marketing and sales.
I will give you an example from my own life and business. I suck at design work. You know, making something look great like a website or a power-point presentation. When ever I try something around this arena, it just ends up looking bad and not professional.
So, I’ve learned to outsource it. I get someone else to do it that is good at it. Through doing this, I fee up my time, I’m don’t get frustrated with it, and I have an end product that looks really good and that I’m actually happy with.
This is what you need to do in your business. Figure Out What You’re Really Good At And Then Outsource The Rest. And if you’re worried about the money and the cost, trust me, you will get a better return when you have a proffessional do something that you’re not good at.
Take this to heart and look at your business. See what you can focus on to grow your business the fastest.
I would love to hear any of your thoughts on this or how you have applied this in your business. I would also appreaciate it if you could retweet this out. Just hit the “retweet” button.
Enjoy the rest of your week.
Steven Downward
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11. Jun, 2010
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