I’ve pretty much said it all in the video so check it out…

Now I know that so many entrepreneurs miss massive areas in there business.  For me it was marketing. That’s what I missed.  It took me years of being learning and thinking I was building a business to get the the fact that I missed a major piece, marketing.

But don’t think for a second that marketing is the only piece to business that people miss.  Usually people don’t pay any attention to their finances.  People tend to think that the solution to their money problem is to earn more money. This some times is the answer but often it’s just the management of the money that’s the real problem.

This might be the area that you’ve fallen into but then again you could be like me and you’ve fallen into the trap of not really marketing your business.  But either way, your business could have a massive hole in it.

So look at your business.  Really take the time and look at it as a whole.  Are there some holes?  Is your business not where you want it to be and if so, why not? And when you figure out where the hole is go out there and fix that hole.  Maybe you need to take a business finance course, or learn to market, or hire a professional that can fill that hole and make your business stronger.  But do something.

If you don’t act on a hole that you find in your business, then the business will die.  It might not be today or tomorrow but without fixing the leaks the ship will sink.  Believe me, I’ve seen it.

I’ve watched someone that had a business where their biggest week was over $22,000 in revenue and in one week they lost  it all.  This happened because they only had one revenue stream in the business.  They’d spent years and years building that business and because the business was all focused on one client they had a massive hole.  One day that client did some changes and this guys massive business came tumbling down like a ton of bricks.

I know that you don’t want to go through that experience.  So find the holes and fix them now.

You’ll be grateful that you did.

Talk later

Steven Downward

PS: I don’t know if you’ve noticed any holes that you might have in your business just in the time that you’ve been going through this but if you have, this is a good thing.  It’s good because now you can deal with it.  If you  didn’t know about them, the problem would just get bigger and bigger.

Now act on this hole.  Go out there and find the solution.  Figure out what you need to do or learn so that this hole is patched up.  You might need to hire an expert or you might need to take a course.  But either way, DO IT!!!

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Getting that first cheque from your online business is a big thing, I know.  I remember when I made my first bit of money off of the internet.  I was stocked.  Lately, I’ve had a few people ask me how I did it and I realized that I’ve never shared this.  So I thought that I would.

Before I get into the whole story, I’m going to be frank with you.  I’m going to be honest and tell you straight up how I did it.  It’s not going to be roses and butterflies here, just the facts.

So how did I get that first cheque?

Not all that easily to tell you the truth.  When I first decided to build a business using the internet, I really had no idea what that really meant.  At the time, I was involved in a network marketing company and I thought I could grow it faster online than offline.  What I didn’t realize was that I was jumping into a completely different ball game.

When I first came online, I had a singular focus, getting leads for my business, period, end of story.  That was my fist mistake. Even though I was aware of creating multiple streams of online income, I didn’t really get it and I thought that I wouldn’t need to get it.

Basically I wasted several months trying to get leads for my particular business instead of looking at earning an income from the computer.  When I got this concept and actually took action on it, that’s when I made my first cheque.

Now what did I actually do?

I did a couple of things.  The first thing that I did was I found an affiliate program for a company that I really liked and respected.  It was for a site software program that assist people in the home base business industry build sales funnels quickly and easily.  At the time, that was how I was making all of my sales funnels and I figured that if I liked it and was using it, other people would want to use it too.

I got my affiliate account from them all set up and got my affiliate page to promote.  I then went out and bought a domain name that I could forward to my affiliate link.  (Basically meaning I give people the domain name that I bought and it would send people to my new affiliate page where the sale would be made)

After this, I started to market this domain name.  To do that, I did several different things.

1) I made about a half of a dozen different videos all of them pointing back to the domain name.

2) I wrote about a dozen different articles that again pointed back to the domain name.

3) I was active in a forum and I changed my signature link to my new domain name.

Even though I was doing all of this, I some how didn’t make a sale for about a month or two after putting this all together.  For me, it was not something that was quick and painless.  I spent many hours creating these different content pieces and then many more hours getting some traffic to these pieces of content that pointed back to my affiliate link.  But that’s what I did.

Now it was not a big sale, just a whopping $18 but it was income and I did it.  I also knew that if it worked once, it could work a thousand times more. So after this, I just kept plugging away at it, building my business.  Getting a lot of things wrong but also, a lot of things right.

From following what I learned by making this first bit of cash, I’ve now gone on to make thousands of dollars and I now have a consistent income from the internet.  Now I don’t say this to brag or to boast, but to inspire you to take action and grow your own business.  I know that it’s possible because when I started, I knew nothing about nothing in the way of the internet.

So use what I’ve done and do it for yourself.

Steven Downward

PS: If you want the exact map that I use to have a consistent income then fill in your name and email in the box to the right.  Download the Audio Training and listen to it.  There I break down the exact map that I use to continually grow my income online.

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OK, so I’m guessing that you want to know how to start an online business?  So that is what we’re going to get into here; you understanding how to start an online business for yourself so that you can have the freedoms to do all of those things that you really want to do.  Now let’s get into it.

The first thing that you need to know and understand when starting an online business is that businesses, I mean real businesses, are not some get rich quick or make a fast buck.  They’re about building an asset that will pay you for a lifetime if you want them to.  It’s going to take some time and effort on your part to get it up and running but as an entrepreneur you will understand that and will want to keep moving forward with it.

Now that that’s all said and done, let’s get into sharing with you how to start an online business.

In reality, there are only three things that you will need to do and have in-order to make some cash off of the internet.  These three things are: a product, a sales site, and your marketing.  I know that this sounds almost too basic but it’s the truth.  This is all that you will need to start a business online.

So I wanted to get into each of these so that you can really understand what you will need to do to get your business off the ground and running. 

How To Start An Online Business: Part 1 – The Product

Every business on the planet has some sort of a product.  This is the item or service that the business sells in-order to generate revenue (cash).  With an online business, you can pretty much choose to sell anything that you want; right from a widget to cars to informational products to a professional service of some type.

Now here’s the thing with the internet though, people come to the internet to learn things and to gather information, so what do you think sells the best?  You guessed it, information products.  But that doesn’t mean that your product has to be an information product.  You might have already developed a product of your own and you now want to sell this via the internet.  This we will be getting into more with the second part so stay tuned.

If you don’t already have a product, do not fear, there are thousands of people that will pay you to sell their “pre-packaged” products.  Have you ever heard of a thing called “Affiliate Marketing“?  Affiliate marketing is a way that you can make money by promoting other peoples products.  The great thing about doing affiliate marketing is that you don’t have to deal with any customer issues, collection of money, sales site, or anything else that is really involved in making the sale.  All you need to do is get people to a site that they provide for you and then collect the checks.  (I have a video walking through this entire process at the bottom of this post)

So, get a product.  This is the first and probably the most important piece in understanding how to start an online business.  So make one yourself, buy the rights to one, or become an affiliate of someone else’s, just get some sort of a product.

How To Start An Online Business: Part 2 – The Sales Site

This is one of those things that is rather obvious.  You will need to have a site that does the selling for you.  See this is one of the most beautiful things about the internet.  You have a web page that does the selling for you.  A page that does not take time off or go on holidays; it runs 24 hours a day 7 days a week.  Basically, you have a sales person that never stops working for you.  This is really cool.

When people come online wanting to start an online business, they feel that their sales page needs to be some flashy looking site with all of their products on it so that the visitor, your potential customer, can choose what they want to buy.  This really does not work on the internet all that well.  People tend to have ADHD to the extreme when they come surfing online.  If you give them too many options they will get confused and then just click away to some other page.

What works really well online is a page that looks more like an article than an actual sales page.  It’s pretty plain and boring and there really is nowhere for the person to go but either back or buy, and we want the latter of the two.    You can see how my sales process works at www.OnlineBusinessPuzzle.com

One more thing I needed to mention.  Remember when I talked about affiliate marketing and how it’s a bit easier?  What happens with affiliate marketing is the person that created the product and gave you the ability to market the product takes care of this whole step.  They build the whole thing for you and then they just give you a link to the sales page for you to promote.  (Again I will walk you through this in the video below, just keep reading down)

How To Start An Online Business: Part 3 – The Marketing

When learning how to start an online business, you will need to spend a good chunk of the time learning how to do internet marketing correctly.  Something like 98% of the people on the internet really have no idea as to how to effectively market their business online.  Because of this, they are literally loosing out on thousands and thousands of dollars of lost revenue.  So don’t make this mistake.

With the internet, there really is a lot of different ways that you could market your business.  But the big ones are: SEO (Search Engine Optimization), PPC (Pay Per Click), Social Media, Videos, and Articles.  I talk about each of these different types of marketing in different posts here on my blog so I’m not going to get into specifics for each form.

But I do want to add a few of different things about marketing online as a whole.

1. Focus on type of marketing to start off with.  Don’t try to be the jack of all trades and do all the different types at the same time.  What you will find is that you will not get anywhere and you will just get frustrated and eventually quit.

2. Marketing online can cost money or it can be free.  If you choose to do paid marketing, make sure that you set yourself a budget on how much you’re willing to spend in any given month.  I have seen a lot of people bet the farm in their first month and found themselves to have no return and no more cash.

3. Act quickly.  The faster that you start your marketing and the more you get out there, the quicker it will be till you start turning a profit.  So get things on the road ASAP.

How To Start An Online Business: Tying It All Together

Now I know that this has been long (way longer than the majority of my other posts) but I feel I just need to add a couple more thing so that you can better understand how to start an online business.

Firstly, you don’t need to do all of this on your own.  You can hire out experts to do some or all of this for you.  A great place to go is Elance.com or WarriorForum.com.  You can find experts in just about anything you might need from these 2 locations.

Secondly, remember, “Rome Was Not Built In A Day” and neither will your business.  Give your business the time that it needs to grow and to develop.  Once you have it rocking and rolling, there is very little that can stop it.

Now I hope that this helps to clarify a bit as to how to start an online business.  I know that there is so much that we did not get into in this post so please Subscribe to my blog so that you will benefit from me continually teaching people how to start an online business.

Talk to you soon

Steven Downward

PS: If you have any questions, comments or anything that you would like to ask me, please just write them in the comment section below and I will be happy to answer them for you.  I might even do a blog post answering the question so please, ASK AWAY.

PPS: Here is that video that I talked about.  This video not only will walk you through how to start an online business but it will show you how to do it without you having to spend a dime to get the business up and running.

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I’m sure that if you’ve been on the internet building a business for any length of time now you would have heard the term “Creating Content” or “Content Creation”.  All that this means is creating some material of marketing where you are providing some value to the views.  Something like a blog like this one is full of content.  You know, information that will help the readers better themselves in whatever the area the content is in. 

So anyways, if you have done any content creation like making a video or writing an article, I’m sure that you would have realized that it’s not always the easiest thing to do.  Creating content actually means that you need to have something of value to share. 

Now I know that everyone has value to share that will help others but I also know that it doesn’t always pop into our heads when we want to do something like create a new post on our blog or get infront of that video camera. 

What I wanted to share with you is how to get around this.  To stop this blockage from happening because there is a real easy way to do this.  Every single “guru” out there apairently does this so why can’t you?

Well you can and all you need to do is actively learn new things.  Let me explain this a little more…

When we’re going out there and creating new content what we are actually doing is being a leader.  We’re stepping up and saying to the whole world (well, internet world anyways ) is that I know something about this topic and I can guide people through this with ease.  This is being a leader. 

And what’s the secret to being a continual leader?  It’s through continually learning. 

Think about this for a minute, really, think about this.  If I went to you and I took all of your information, everything that you know, why would I follow you?  I wouldn’t.  I would have no need to.  I now would know everything that you know so I would have no more need to listen to you.

If you want to always have new powerful content to share and to put out there to attract people back to your sites and to your business, learn something.  And I don’t mean go read someone else’s article and then just re-write it.  Actually take something that you learn and apply it then share from your experience. 

That is what I have done over and over again.  Shared from what I have applied into my life. 

To recap here, the secret to constantly creating new content is to be constantly learning new things.  The more that you can learn, then more that you can share and the more that you share on the internet, the more people will come back to your site.  That’s what I’ve found anyways. 

Talk later

Steven Downward

PS:  I know that August is almost wrapping up so I hope that your summer has gone really well.  And to practice this concept of creating content from what you’ve learnt and experienced, I would love to hear one thing that you learned this summer.  Just write it in the comment section below.  This way, you’ll start to get some practice at this content creation from things that you’ve experienced in your life. 

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OK…

Today I put together a training on something that I have been doing successfully for over a year, Getting Free Traffic. 

So check out this video to see one of the ways that I have been getting a ton of free traffic and what you need to do to get it too for your business.

Like I was showing you in the video, Article Marketing is by far one of the easiest ways to generate free traffic.  Not only are there a lot of people bouncing around the different article directories, but the search engines like Google and Bing love articles.  They love them so much because as a general rule, articles have a lot of value.  If they don’t offer value, the directories generally will not allow them to be published.

And here is that list of article directories that I suggest that you start out with.  Remember, you’re not limited to any number of directories so you can submit an article to just one of them or to all of them.  The choice is yours.

All of these are great places to start and even some of these, you can earn some extra income from them just for writing and article that does well.  (And that is what we want anyways)

Now take this training and get at it.  See if you can write 5 new articles before the week is out and submit them to these directories.  If you do your Keyword Research well you might even be able to make some cash this week from the marketing. 

Talk later

Steven Downward

PS: I just wanted to also suggest that you SUBSCRIBE to this blog like the video said.  That way, you will just be automatically updated when there is a new training on online business and marketing.  Just click the link above.

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I really felt an urge the last couple of days to do some real serious marketing training.  I know that I haven’t done much actual marketing training in the last little while and I really want to share something with you that has really helped my business out with getting more traffic back to my business.  

So let’s talk about YouTube, the Mother of all video marketing sites. 

Now I hope that you take what I said seriously.  Knowing what is working and what is not working is very important to having success.  Just like understanding that if you want to get more people back to your site, you need to have your site address right at the beginning of your description.  I see people all the time not doing this and it really lowers the number of clicks that you get. 

Also, taking a real hard look at what you are doing right with your videos and where are the people coming from is huge.  If you know that the majority of your traffic comes from Google, then what else can you do to get more traffic from Google.  Just by doing this one thing, you can really improve your success and your traffic, and really, isn’t that what we would all love to have more of, traffic.

So know your stuff.  Take what you learned here in this training and apply it.  Get it on the road and use it. 

And please, if you have not already subscribed to my YouTube channel, I suggest that you do.  You will got other training and teachings that don’t end up here on my blog.  You can subscribe at www.YouTube.com/StevenDownward.  Then hit the “Subscribe” button in the top center.

Talk to you soon.

Steven Downward

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• The All Out Power Of Belief Re-patterning

I felt the need to create this post around something that I found to be a big game changer for me and my business.  Now this is not some specific strategy or technique that I did to get my business to run smoother or to operate better.  It’s something that a friend and mentor said to me that really hit home and once I started applying it, things really started to move.

What I’m talking about is how to get traffic back to your site. 

Now I know that you have heard that there are many different ways to get traffic and this is totally true.  There are literally hundreds of different ways that a business can get people to come back to their site and see what is going on.  But this one thing that was said to me that was a real game changer was around the word focus and mastery.

What do I mean by this?  Well it’s really simple. 

You need to master a specific method of traffic generation.  I’m guessing that you have heard this before because I know that I’ve heard this from dozens of different places and it makes total sense.  Let me explain this in a real simple example.

If you have ever been to a pond where there are a bunch of Lilly Pads on it, you will know that when they start to grow there becomes a lot of leaves on the waters surface.  Now just think if you through a rock out into the middle of the group of lilly pads thinking that you will be able to hit one if you just through the rock in their direction.  But what happens, normally, you miss all of them. 

Why is that?  It’s because you didn’t focus on hitting a specific one so you missed all of them.  This is how it works with marketing you business. 

Because there are so many different ways to get your site out there, people try to do all of them and what happens is nothing works.  There ends up being very little traffic coming back to the site and you don’t make any money.

So what this big game change for me was when I made the decision to take one style of marketing and one profit center and really focus my energies on mastering this method and area.  This has given me bunch more success in business and has produced me a lot more profits.

I choose to pick a specific marketing method, a specific niche, and a specific product.  I stopped trying to chase all the different profet centers with all these different marketing styles.  Instead, I focused on one marketing method and getting results with this one method. 

I kept changing and tweeking things until I had marketing and a sales funnel that generated me traffic, leads, and sales.  Now that I have done this once, it is way easier to either expand on this method or try something new.  I know for myself, I have choosen to expand on my current methods.  I feel that this is the best way for me to grow my business the fastest.  But, you need to decide what is best for you and your business.

But first, pick a marketing style, a sales style, and a specific lead product and then go to work.  Get your system running smoothly and turning you in a profit.  Once you commit yourself to this practice of business and you apply it, you will start to see results. 

I don’t know if you have done this or not yet but I suggest that you take this on and go for it.  I’d love to hear if you are willing to take this on.  Pick a marketing method and a sales system and get them to work.  Share with me what you’re planning and commiting to doing in the comment section below.  I always love reading what other people are doing to achieve the goals and dreams in their lives.

Steven Downward

PS: Just so that you understand how much power this really has, I have been able to take a site and over the last 6 months, quadrupling the traffic comming to it, and increase my conversions from under 5% to well over 39% earning me thousands of dollars.

I’ll be getting into this in way more depth in the next couple of months with what I have in the works for you so stay tuned.

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This is a very interesting and important topic.  What does your business depend on?  A lot of people think that a new business depends upon the owner or the creator.  Well, it does at the very begining but for a business to achieve real long term success, the business needs to depend upon systems. 

I put together a short video to explain this more.

I hope that you see the importance of having systems for your business.  Now, if you want to have a small business, you know, just a couple of hundred dollars every month, you might not need to do anything.  But if you want to really create success, you will need to have systems. 

If you have a bookkeeper, you will need a system to manage that person plus how you get all the financial stuff to them.  That is a system. 

If you have someone that does some of your marketing, you will need to generate a system to get the content to them that you want them to market.  You will also need to have a system to communicate with that person or company.

If you hire an employee, you will need many systems around them in the way of communicating with them and having them stay productive.  If they don’t work at the same location as you do, how will you manage the time that they work? 

These are all things that you will need to create systems for if you want real long term business success. 

I hope that you have found this usefull.  If you have, please share this by hitting the “retweet” button below and leave me a comment below.  I always enjoy reading what you have to say. 

Talk to you soon.

Steven Downward

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• What Gets You Going For Your Business, Do You Really Know?

So what really gets you going when building your business?  Many people think that they know and that they are focused on it but, do they really? 

I know for a fact that many people think that they know their “WHY” but, they don’t.  They know the “why” that they have been told that they should have.  They never really looked with in themselves to really find out their “why”. 

Let me explain more in this video that I put together…

As I said in the video, many people say that their why is “to help other people”.  But to me, that is very small and what everyone says.  I believe that it may be to serve others but it goes deeper than to just help people.  Think bigger on this.  I’m sure that it is something that really goes deep.

I know for me, it’s the game of business that really gets me excited.  I get all fired up and high energy when I’m playing the game of business.  The more in-depth it gets, the better.  The contributing to people lives comes as a by product of what I love to do.  It’s like it’s a report card of how well my business is going.  If I’m not contributing to a lot of peoples live, then my business isn’t doing well.  Plain and simple. 

But what about you?  What really get’s you excited and fired up?  I know that it is something that’s really big and that’s worth your time.  So think about it.  I mean really put some big thought on this.  Find what drives your energy up quickly, easily, and powerfully.  If you start to think about it and you automatically smile with the excitement, you know that you are on the right track. 

If you know this already or you have a feeling as to what it is, share it below.  Write it down in the comment section below.  Through doing this, you will be putting it out to the world and the universe.  Having it in writing makes a big difference so I would love to assist you on this so please share it. 

Till we chat again.

Steven Downward.

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I hope that you are having a great day today because I know that I am.  But that’s not the reason for this. 

I have something that I wanted to share that can really help your business.  Now I don’t know if you realize this or not but you need to understand the value that you are bring to your market.  Now VALUE, what am I meaning by that?

Well I am talking about how you, your business, helps the people in your market, so the people that you want to become customers, how do you change their lives.  Because this is a very important question that you need to be asking yourself and you need to know the answer like you know the back of your hand.

You need to know this because this is why your prospects and leads decide to become a customer and buy from you. 

It’s the value that you offer.  but it goes beyond just you knowing what value you are giving to your market.  It’s them knowing what value you offer them. 

Nobody On This Planet Buys Anything Unless They Feel That There Is Value In What They Purchase. 

So you need to make sure that you’re conveying to your prospects what your business can do for them.  They need to know how you will be able to help them enrich their lives.  This is what get’s people to buy.

I have put together a video on this where I really explain this in full detail so that you can use this for your own business and for you to be generating more sales. 

The video is pretty short for what the subject is so just hit the play button and enjoy.

Now take what you heard in that video and apply it to your business.  That’s the key here for me.  That’s what I love to see.  I love watching businesses grow.  It gets me so fired up seeing how people build their business and how that business impacts so many people.  But you need to take this and get it on the road.  The quicker the better.

Enjoy the rest of the day and I will chat with you soon.

Bye for now.

Steven Downward

PS: I am guessing that if you went through this whole post and that you watched the video, you probably found this pretty valuable.  (I hope so, that was the point of this )  So if you did and you want to keep learning these kinds of business skills and practices, just hit the RSS button below and subscribe to my blog.  That way, you will be able to get my newest and most current posts to help your business grow. 

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