I thought that I would share something with you today about my personal experience in building my business. It’s about a trap that I fell into that took me quite a few years to even realize that I was in. And I am sure that I am not the only person that has fallen victim to this trap because I feel it was pretty easy to get stuck.
I put part of it in this video here. Take a look.
So I am sure that you know what I mean by there are probably a lot of people fell victim to this. For me, I fell into this because I was told that I needed to read the right book and be around the right people. The teachers and mentors always talked about developing your mindset. Now I know that it is very important and I am not saying that your mindset is not important because it is. What I am saying is that we get told to develop our mind but they miss the part about telling us to develop our skills.
To me, there is a major difference between the two. If I spend an hour and I read a book like Robert Kiyosaki’s “Rich Dad Poor Dad”, I spent that hour developing my mindset. But I could also spend that same hour and learn about PPC Marketing, which is learning about a skill for my business.
We need to do both and that is where I got stuck. I was taught that if I just work on my mindset, the business would get built. There was never any talk about learning how to generate new leads or convert them into recruits or sales.
Make sure that you are putting energy into both of these because I know for me, when I started to learn the skills of lead generation and conversion, my business completely changed. It went from me thinking that I was building a business to there was a business.
So make sure that you do not fall into this trap of where to spend your time. In reality, you need to have both.
And if you could do me the favour of passing this along, I would really appreciate it. I know that there are people out there that are struggling the way that I did and I would really love to assist them on their journey.